Your knowledge of a place is the actual product. Package it, sell it directly, and keep 90% of what you made yourself.
Most platforms hand a creator an empty map and call it freedom. These are real places we have already flown, catalogued and put into the commons — free to build a guide on, and credited to whoever wrangled them. Climbing is where we started, not where the format stops.
NV
Calico Hills
Wrangled by Rock Garden
UT
Indian Creek
Wrangled by Rock Garden
UT
The Rectory
Wrangled by Rock Garden
UT
Island in the Sky
Wrangled by Rock Garden
WY
Sinks Canyon
Wrangled by Rock Garden
UT
Long Canyon
Wrangled by Rock Garden
Every one of these carries the name of whoever wrangled it, wherever it appears, including inside guides they had nothing to do with. Position is commons. The capture, the words and the guide stay yours.
Parking lot, approach, crux, summit, descent. Each stop carries video, a transcript you can click to seek, photos and links, and the map flies between them as the viewer plays through. It is not a YouTube video and it is not a trail description. It is a format that did not exist before.
Stitch tours, prose chapters, places and media into a publication. Free or paid. Subscribers get everything in your catalogue; a premium one-shot can stay outside the subscription. Eight art-directed editions re-dress it without you touching a stylesheet.
We charge for infrastructure, never for owning your work. Three different things earn three different ways, and here they are without an asterisk.
| What sold | You keep | Where the rest goes |
|---|---|---|
| Tips and subscriptions | ~87% | Stripe ~3% · platform 10% |
| A guide built entirely from your own work | ~90% | Platform ~10% |
| A guide built on places the community mapped | 65% | 25% attribution pool · platform ~10% |
That 25% is not a fee. It is the same pool that pays you when someone else's guide is built on places you wrangled, split by weight, with nothing to negotiate. Direct deposit through Stripe Connect. No mystery payouts, no algorithm gating, no demonetization.
Drop a tour card on your own site. Link it from a bio or a video description. Nobody has to move house to buy the thing they were already asking you for.
Cover image, accent colour, tagline, links. Restraint rather than a full theme override, so two guides never read as the same person wrote them, and neither reads as a template.
Drag the sliders to see what 1% of your audience converting looks like. Numbers are after Stripe (~3%) and platform (10%) fees.
From 150 subscribers paying $1,050/mo gross, you net ~$10,980/year. Doesn't include one-shot guide sales, tips, or paid downloads.
Publishing opens to the public this summer. Leave an address and you get one email on the day it does — in time to be in the founding cohort, not a year behind it.
One email, once. We never sell or share the list.
Sign up, build your first guide. We'll work with founding cohort creators hand-on to make sure your first publication is portfolio-grade.